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The company navigates largely uncharted waters for traditional economic strictures

And that's where I think we just start to scratch the surface of the true power of virtual reality.

Get serious about sharing. Don’t pretend to own any client. Don’t ever white label people or companies that you hire. Be massively collaborative. Work with everyone you know

Master the art of walking a mile in someone else’s shoes. And don’t just be helpful; be massively helpful. Offer to help even when it doesn’t directly benefit you, and you’ll be amazed by the response.

My schedule is pretty chewed out tomorrow

Everyone is helping everyone else. Especially all the small players.

If you desire freedom and authenticity, master the free-agent mindsets and resist the employment trade-off. Don't settle for a good job when you can have a great career.

I did a lot of work with Apple before starting Macaw and a lot of their core applications are basically just HTML based

Manufacturers in China had spied his idea online, and beaten him to the punch.

So, what we're trying to do at the National Geographic, finally, is, we believe that politicians will never accomplish anything

It’s a very collaborative culture, and spontaneous conversations are very important to what we do.

It just doesn't feel like a product unless it has an icon in your dock.

People refer to this type of tool as "The Holy Grail" because it's design tool that knows how to code, says Giannattasio.

Macaw is the newest, but not the the only player in the space. Both froont and Bohemian Coding's Sketch app are similar tools and they have had more time to improve on them.

Why should we have to sit there and write out all this stuff when 80-90% of it is the same stuff that we write for every other project?

Our iPad app Paper is about capturing ideas.

I find it extremely annoying

One challenge we had to overcome is the perception that iPads are for content consumption and gaming only. FiftyThree’s Paper and Pencil changed that

We have one designer for every engineer, which lets us prototype aesthetics and functionality rapidly and at great fidelity before we start building.

While building your first product, keep your costs low. Work out of your own apartment.