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So here we are, what I've done here is put on the vertical axis social progress. Higher is better.

Further to the right is more

Just a note on the colors in these images

The first thing to know about ...

It's a whole new way of looking at the world

We all know the problem.

So what this tells us is that

This one should be pretty self explanatory

I'd like to share with you a very quick story to illustrate this

I'd like to give you a little example

Please note you may ...

This all emerged from a simple curiosity: “Who made that?”

Think of it as a mashup of IMDB and Wikipedia

Now, if you begin to look at the idea that these cultures could create different realities, you could begin to understand some of their extraordinary discoveries

So, what we're trying to do at the National Geographic, finally, is, we believe that politicians will never accomplish anything

Any changes you make will then be synced up next time you’re online.

When you take away the core of what it's supposed to be about, the community is not going to be too happy about it

Instead, it seems the opposite is true

With that in mind, we wouldn’t be surprised to see consumers ...

But go on a bit further up the curve, and then we see it flattening out