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But perhaps it's time we start thinking about climate change on the same visceral level that we experience the air.

With that in mind, we wouldn’t be surprised to see consumers ...

Now, I know what you're thinking. You're thinking ...

Now, you might think this is

The idea was inspired by ...

Now, if you begin to look at the idea that these cultures could create different realities, you could begin to understand some of their extraordinary discoveries

What's the first thing that comes to your mind?

On the bright side, we were able to cut costs by 20%

It's a whole new way of looking at the world

We all know the problem.

So what this tells us is that

But go on a bit further up the curve, and then we see it flattening out

Imagine if we could

So here we are, what I've done here is put on the vertical axis social progress. Higher is better.

Further to the right is more

I'd like to share with you a very quick story to illustrate this

I'd like to give you a little example

Please note you may ...

Here's an example of what I mean